For 10 years ispo BrandNew is regarded as the barometer of future trends of sport industry. At the ispo winter 09 BrandNew Awards was presented for the 18th time. The competition aims to give young entrepreneurs with their sports products a stage where they can introduce themselves to the market. For that purpose the best products receive a booth at ispo and are promoted in numerous means of communication.

Now we will present you the current innovations of young entrepreneurs which were elected winners and finalists by the jury of ispo BrandNew winter 2009. Get inspired by the best innovations of the worlds biggest start-up competitions in the sporting goods industry.

WINNERS

ADVANSA ThermoCool Overall Award
2Imagine – Ecological Surfboards

YKK Hardware Summer Award
Bergmönch

Coolmax Accessories Award
Bernd Dörr Recycling Goods – Zirkeltraining Matte

YKK Sportswear Award
Sailing 4 Women – LEMANJA Pants/Knight trousers 3D COOLWIND

DuPont Personal Design Award
KAORIGIN – Customized Ski and Board

ispo Social Award
Skateistan – Afghan Skate School

Epic Hardware Accessories Award
SKYLOTEC – SKYFIT Safety Concept

Thermolite Style Award
BitchBoards – The Signature Series by Alex Masterson-women's snowboards